Social Media & Digital Marketing 101

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$ 199.00 $ 159.99

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Course Syllabus
  • Vast selection of courses and labs Access
  • Unlimited access from all devices
  • Learn from industry expert instructors
  • Assessment quizzes and monitor progress
  • Blended Learning Online and Virtual Classes
  • Access to new courses every quarter
  • 100% satisfaction guarantee

Course Description

  • play 43 Course Videos
  • time 5 Hours 43 Minutes
  • play 43 Course Videos
  • time 5 Hours 43 Minutes
The objective of the Social Media & Digital Marketing course is to help business owners with the online portion of their business through creative marketing ideas implemented through the power of social media, online tools and apps. In this course, students take a deep dive into how to generate ideas through online marketing with social media, live streaming, purposefully posting on social media, and lead capture methods. These ideas will then be looked at with the objective of creating reusable content for social media as well as other content platforms  like emails, blogging, video and making them all work together. What you will learn: This course includes 6 hours of instruction and 43 videos. Students will learn how to setup business Facebook pages, use Facebook groups to generate leads and live video topics. The instructors will take a step by step look at setting up each part of the pages to its max and how to attract your ideal customer/client and get them to follow you and eventually do business with you.
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Course Syllabus

Module 1 Online Lead Generation

  1. Intro to Social Media Digital Marketing
  2. Online Lead Generation prt1
  3. Online Lead Generation prt2
  4. Lead Examples
  5. Live Streaming Video for Leads
  6. Lead Generation
  7. Using Your Customers
  8. Be Ready

Module 2 Facebook, LinkedIn, and YouTube 101

  1. Create a Facebook Business Page
  2. Facebook Setup
  3. Marketing in Facebook Groups
  4. Messenger Bots
  5. More on Messenger
  6. Facebook Video using InShot
  7. Repurposing
  8. Setting Up LinkedIn Pro le
  9. Benefits of YouTube

Module 3 List Building & Email Marketing

  1. Email List prt1
  2. Email List prt2
  3. MailChimp prt1
  4. MailChimp prt2
  5. Email Content Ideas
  6. Email summary

Module 4 Creating Social Media Content and Marketing Materials with Canva and other Apps

  1. Canva Image Creation
  2. Making a video with your phone
  3. InShot video
  4. Purpose Video Marketing
  5. Transcribing Video
  6. Word Swag
  7. Ripl
  8. Instagram prt1
  9. Instagram prt2
  10. Instagram prt3

Module 5 Sales Funnels

  1. Click Funnel prt1
  2. Click Funnel prt2
  3. Funnel Building prt1
  4. Funnel Building prt2

Module 6 Apps & Tools Review

  1. Social Media apps
  2. Podcasting
  3. Customer Value Letter
  4. Tips and Tricks
  5. Fiverr
  6. Outro

You Will Get Certification After Completetion This Course.

Course Includes:

Online Self Learning Videos

Optional Live Virtual Class

Blended Learning Approach

Real Labs, ebooks and articles

Gamification of learning

Full access 24x7

Mobile compatability

Tests, assesments and Projects

Progress Reports

Certificate of completion

Upgraded Course Additions

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Instructor Led Lectures

All IT Tutor Pro Formerly It Nuggets Courses replicate a live class experience with an instructor on screen delivering the course’s theories and concepts.These lectures are pre-recorded and available to the user 24/7. They can be repeated, rewound, fast forwarded.

Visual Demonstrations, Educational Games & Flashcards

IT Tutor Pro Formerly It Nuggets recognizes that all students do not learn alike and different delivery mediums are needed in order to achieve success for a large student base. With that in mind, we delivery our content in a variety of different ways to ensure that students stay engaged and productive throughout their courses.

Mobile Optimization & Progress Tracking

Our courses are optimized for all mobile devices allowing students to learn on the go whenever they have free time. Students can access their courses from anywhere and their progress is completely tracked and recorded.

Practice Quizzes And Exams

IT Tutor Pro Formerly It Nuggets Online’s custom practice exams prepare you for your exams differently and more effectively than the traditional exam preps on the market. Students will have practice quizzes after each module to ensure you are confident on the topic you are learning.

World Class Learning Management System

IT Tutor Pro Formerly It Nuggets provides the next generation learning management system (LMS). An experience that combines the feature set of traditional Learning Management Systems with advanced functionality designed to make learning management easy and online learning engaging from the user’s perspective.

Frequently Asked Questions

How does online education work on a day-to-day basis?

Instructional methods, course requirements, and learning technologies can vary significantly from one online program to the next, but the vast bulk of them use a learning management system (LMS) to deliver lectures and materials, monitor student progress, assess comprehension, and accept student work. LMS providers design these platforms to accommodate a multitude of instructor needs and preferences.

Is online education as effective as face-to-face instruction?

Online education may seem relatively new, but years of research suggests it can be just as effective as traditional coursework, and often more so. According to a U.S. Department of Education analysis of more than 1,000 learning studies, online students tend to outperform classroom-based students across most disciplines and demographics. Another major review published the same year found that online students had the advantage 70 percent of the time, a gap authors projected would only widen as programs and technologies evolve.

Do employers accept online degrees?

All new learning innovations are met with some degree of scrutiny, but skepticism subsides as methods become more mainstream. Such is the case for online learning. Studies indicate employers who are familiar with online degrees tend to view them more favorably, and more employers are acquainted with them than ever before. The majority of colleges now offer online degrees, including most public, not-for-profit, and Ivy League universities. Online learning is also increasingly prevalent in the workplace as more companies invest in web-based employee training and development programs.

Is online education more conducive to cheating?

The concern that online students cheat more than traditional students is perhaps misplaced. When researchers at Marshall University conducted a study to measure the prevalence of cheating in online and classroom-based courses, they concluded, “Somewhat surprisingly, the results showed higher rates of academic dishonesty in live courses.” The authors suggest the social familiarity of students in a classroom setting may lessen their sense of moral obligation.

How do I know if online education is right for me?

Choosing the right course takes time and careful research no matter how one intends to study. Learning styles, goals, and programs always vary, but students considering online courses must consider technical skills, ability to self-motivate, and other factors specific to the medium. Online course demos and trials can also be helpful.

What technical skills do online students need?

Our platform typically designed to be as user-friendly as possible: intuitive controls, clear instructions, and tutorials guide students through new tasks. However, students still need basic computer skills to access and navigate these programs. These skills include: using a keyboard and a mouse; running computer programs; using the Internet; sending and receiving email; using word processing programs; and using forums and other collaborative tools. Most online programs publish such requirements on their websites. If not, an admissions adviser can help.

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