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GA4 Training – Master Google Analytics 4

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39 Videos
3 Hours

Course Description

GA4 Training – Master Google Analytics 4

The GA4 Training – Master Google Analytics 4 course is designed to equip participants with the skills and knowledge necessary to navigate and utilize Google Analytics 4 (GA4) effectively. This comprehensive program covers the fundamentals of GA4, from setup to advanced analysis, enabling participants to gain insights into user behavior, track key metrics, and optimize digital strategies.

Key Features:

  • Introduction to GA4: Understand the differences between GA4 and Universal Analytics, and learn about the new features and benefits of GA4.
  • GA4 Setup and Configuration: Learn how to set up a GA4 property, configure data streams, and implement tracking codes on websites and apps.
  • Event Tracking: Master the new event-based tracking model in GA4. Learn to set up custom events, parameters, and track user interactions effectively.
  • User Interface Navigation: Get familiar with the GA4 interface, including the home dashboard, reports, and exploration features.
  • Data Analysis and Reporting: Understand how to analyze key metrics and dimensions in GA4. Learn to create and customize reports to gain actionable insights.
  • Advanced Analysis: Explore advanced analysis techniques using GA4’s analysis hub. Learn to use funnels, path analysis, and segment overlap reports.
  • Conversions and Goals: Learn to set up and track conversions and goals in GA4. Understand how to measure the success of your digital marketing efforts.
  • User Insights: Gain insights into user behavior and engagement through GA4’s enhanced user-centric reporting features.
  • Integration with Other Tools: Discover how to integrate GA4 with other Google Marketing Platform tools, such as Google Ads and BigQuery, for comprehensive data analysis.
  • Privacy and Compliance: Learn about data privacy features in GA4, including user consent management and data retention settings.

This GA4 Training course is ideal for digital marketers, analysts, business owners, and anyone involved in tracking and optimizing digital performance. By completing this program, participants will be equipped with the knowledge and tools to leverage Google Analytics 4 effectively for their digital strategy and decision-making processes.


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Step-by-Step Courses List

Chapter One:

Google Analytics 4 Course Content

Module 1 – Google Analytics 4 – Course Overview
Module 2 – Fundamentals of Google Analytics
Module 3 – Advanced Topics with Google Analytics

$29 / month

course Syllabus

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You Will Get Certification After Completion of This Course.

Frequently Asked Questions

Instructional methods, course requirements, and learning technologies can vary significantly from one online program to the next, but the vast bulk of them use a learning management system (LMS) to deliver lectures and materials, monitor student progress, assess comprehension, and accept student work. LMS providers design these platforms to accommodate a multitude of instructor needs and preferences.

Online education may seem relatively new, but years of research suggests it can be just as effective as traditional coursework, and often more so. According to a U.S. Department of Education analysis of more than 1,000 learning studies, online students tend to outperform classroom-based students across most disciplines and demographics. Another major review published the same year found that online students had the advantage 70 percent of the time, a gap authors projected would only widen as programs and technologies evolve.

All new learning innovations are met with some degree of scrutiny, but skepticism subsides as methods become more mainstream. Such is the case for online learning. Studies indicate employers who are familiar with online degrees tend to view them more favorably, and more employers are acquainted with them than ever before. The majority of colleges now offer online degrees, including most public, not-for-profit, and Ivy League universities. Online learning is also increasingly prevalent in the workplace as more companies invest in web-based employee training and development programs.

The concern that online students cheat more than traditional students is perhaps misplaced. When researchers at Marshall University conducted a study to measure the prevalence of cheating in online and classroom-based courses, they concluded, “Somewhat surprisingly, the results showed higher rates of academic dishonesty in live courses.” The authors suggest the social familiarity of students in a classroom setting may lessen their sense of moral obligation.

Choosing the right course takes time and careful research no matter how one intends to study. Learning styles, goals, and programs always vary, but students considering online courses must consider technical skills, ability to self-motivate, and other factors specific to the medium. Online course demos and trials can also be helpful.
Our platform is typically designed to be as user-friendly as possible: intuitive controls, clear instructions, and tutorials guide students through new tasks. However, students still need basic computer skills to access and navigate these programs. These skills include: using a keyboard and a mouse; running computer programs; using the Internet; sending and receiving email; using word processing programs; and using forums and other collaborative tools. Most online programs publish such requirements on their websites. If not, an admissions adviser can help.

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Description

GA4 Training – Master Google Analytics 4

The GA4 Training – Master Google Analytics 4 course is designed to equip participants with the skills and knowledge necessary to navigate and utilize Google Analytics 4 (GA4) effectively. This comprehensive program covers the fundamentals of GA4, from setup to advanced analysis, enabling participants to gain insights into user behavior, track key metrics, and optimize digital strategies.

Key Features:

  • Introduction to GA4: Understand the differences between GA4 and Universal Analytics, and learn about the new features and benefits of GA4.
  • GA4 Setup and Configuration: Learn how to set up a GA4 property, configure data streams, and implement tracking codes on websites and apps.
  • Event Tracking: Master the new event-based tracking model in GA4. Learn to set up custom events, parameters, and track user interactions effectively.
  • User Interface Navigation: Get familiar with the GA4 interface, including the home dashboard, reports, and exploration features.
  • Data Analysis and Reporting: Understand how to analyze key metrics and dimensions in GA4. Learn to create and customize reports to gain actionable insights.
  • Advanced Analysis: Explore advanced analysis techniques using GA4’s analysis hub. Learn to use funnels, path analysis, and segment overlap reports.
  • Conversions and Goals: Learn to set up and track conversions and goals in GA4. Understand how to measure the success of your digital marketing efforts.
  • User Insights: Gain insights into user behavior and engagement through GA4’s enhanced user-centric reporting features.
  • Integration with Other Tools: Discover how to integrate GA4 with other Google Marketing Platform tools, such as Google Ads and BigQuery, for comprehensive data analysis.
  • Privacy and Compliance: Learn about data privacy features in GA4, including user consent management and data retention settings.

This GA4 Training course is ideal for digital marketers, analysts, business owners, and anyone involved in tracking and optimizing digital performance. By completing this program, participants will be equipped with the knowledge and tools to leverage Google Analytics 4 effectively for their digital strategy and decision-making processes.


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6 reviews for GA4 Training – Master Google Analytics 4

  1. Melissa H –

    This GA4 course made the transition from Universal Analytics so much easier! It covers every key feature—events, conversions, audiences—in a way that’s easy to grasp. Highly recommend

  2. Melissa H –

    Clear explanations and step-by-step tutorials helped me understand how to configure GA4 properly for my clients. Great for marketers and analysts alike.

  3. Chris D –

    An outstanding deep dive into GA4—perfect for beginners and pros alike. The instructor’s step-by-step guides on event tracking and custom reports really demystified the platform. I was up and running with GA4 in no time

  4. Tanya L –

    Solid course, though some modules were a bit fast-paced. The real-world examples helped clarify things like audience segmentation and predictive metrics

  5. Jason M –

    Finally, a course that makes GA4 actually make sense. The instructor explained event-based tracking and custom dimensions better than any tutorial I’ve seen. 10/10

  6. Arjun P –

    This training covers GA4 from beginner to advanced. The sections on GA4 funnels and user exploration reports were especially useful for our team’s analytics strategy

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