Google Analytics

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Certificate

Dedicated Tutors

72 Videos
4.54 Hrs
75 Test Questions

Course Description

This Course will teach students how to master Google Analytics; from the basics all the way through the most advanced features. Once complete, students will be masters at reporting, behavioral data, audience conversion and will have an extremely well-rounded knowledge base with this software.

Course Description:

Mastering Google Analytics: A Comprehensive Guide for Digital Success Google Analytics is more than just a tool; it’s the gateway to understanding digital success. Our course, designed for both beginners and advanced users, offers a journey through Google Analytics’ core features and cutting-edge techniques. From account setup to tracking codes, and from audience insights to conversion strategies, this course is your all-in-one guide to becoming a Google Analytics expert. Embrace the power of data analysis and learn how to transform numbers into actionable business strategies.

Course Benefits:

Navigating the Digital Landscape with Google Analytics Expertise In the digital era, mastering Google Analytics is crucial. Our course equips you with the skills to interpret behavioral data, enhance audience conversion, and leverage e-commerce analytics effectively. You’ll learn to dissect complex data, craft compelling reports, and make data-driven decisions. These skills are invaluable in a market where digital presence is synonymous with business success. Graduates of our course stand out in the job market, armed with a comprehensive understanding of web analytics and a certificate of completion to showcase their expertise.

Who Is The Course For:

A Tailored Learning Experience for Aspiring Analytics Professionals Whether you’re starting from scratch or aiming to enhance your existing analytics skills, this course is tailored for you. It’s perfect for digital marketers, e-commerce specialists, data analysts, and anyone eager to delve into the world of Google Analytics. With no prior experience required, our course guides you from the basics to the advanced intricacies of Google Analytics. This journey ensures that upon completion, you are not just familiar with Google Analytics, but you are proficient in transforming digital data into tangible business growth.


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Upon completion of your training, you’ll receive a personalized certificate of completion to help validate to others your new skills.

Step-by-Step Courses List

Chapter One:

Module 1: Introduction to Google Analytics

  •    Intro Definitions-Part 1
  •    Intro Definitions-Part 2
  •    How Google Analytics Works
Chapter Two:

Module 2: Fundamentals of Google Analytics

  •    Build Analytics Infrastructure
  •    Setting Up Conversion Data
  •    Setting Up E-Commerce And Goal Tracking
  •    Cross Domain Tracking
  •    Input New Users
  •    Examine Data Points
Chapter Three:

Module 3: Basics of Google Anayltics

  •    Basic Features
  •    Dashboard
  •    Shortcuts
  •    Adding A Dashboard
  •    Sharing Reports
  •    Alerts
  •    Realtime Analytics
  •    Standard Reports
  •    Views
Chapter Four:

Module 4: Reports in Google Analytics

  •    Acquisitions Intro
  •    All Traffic Acquisitions
  •    Acquisitions Overview
  •    Acquisitions Channels
  •    All Referrals
  •    Campaign
  •    Keywords
  •    Social
  •    Webmaster Tools
Chapter Five:

Module 5: Behavioral Reports

  •    Behavioral Reports Intro
  •    Dimensions
  •    Content Drilldown
  •    Landing Pages
  •    Exit Pages
  •    Event Flow Report
  •    Working With Events
  •    Site Search Report-Part 1
  •    Site Search Report-Part 2
  •    Site Search Report-Part 3
  •    Site Search Report-Part 4
  •    Behavior Flow Report
  •    Site Speed
  •    Using Site Speed Search
  •    Page Timings
  •    Speed Suggestions
  •    User Timing Adsense
  •    Experiments
  •    Inpage Analytics
Chapter Six:

Module 6: Audience

  •    Audience Reports
  •    Location Report
  •    Language
  •    Behavior
  •    Frequency Recency
  •    Engagement Report
  •    Technology Reports
  •    Mobile Reporting
  •    Demographic Report
  •    Interests
  •    Visitor Flow Chart
Chapter Seven:

Module 7: Conversions

  •    Intro To Module 7
  •    Funnel Visualization
  •    Goal Flow Report
  •    Reverse Goal Path
  •    Goal URLs
  •    E-commerce Reports
  •    Product Performance Reports
  •    Transactions Report
  •    Time To Purchase Report
  •    Multi-Channels Funnels Report
  •    Assisted Conversion Report
  •    Top Conversion Paths Report
  •    Time Log And Path Length Report
  •    Attribution Report And Model Comparison Tool
  •    Conclusion

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You Will Get Certification After Completion of This Course.

Frequently Asked Questions

Instructional methods, course requirements, and learning technologies can vary significantly from one online program to the next, but the vast bulk of them use a learning management system (LMS) to deliver lectures and materials, monitor student progress, assess comprehension, and accept student work. LMS providers design these platforms to accommodate a multitude of instructor needs and preferences.

Online education may seem relatively new, but years of research suggests it can be just as effective as traditional coursework, and often more so. According to a U.S. Department of Education analysis of more than 1,000 learning studies, online students tend to outperform classroom-based students across most disciplines and demographics. Another major review published the same year found that online students had the advantage 70 percent of the time, a gap authors projected would only widen as programs and technologies evolve.

All new learning innovations are met with some degree of scrutiny, but skepticism subsides as methods become more mainstream. Such is the case for online learning. Studies indicate employers who are familiar with online degrees tend to view them more favorably, and more employers are acquainted with them than ever before. The majority of colleges now offer online degrees, including most public, not-for-profit, and Ivy League universities. Online learning is also increasingly prevalent in the workplace as more companies invest in web-based employee training and development programs.

The concern that online students cheat more than traditional students is perhaps misplaced. When researchers at Marshall University conducted a study to measure the prevalence of cheating in online and classroom-based courses, they concluded, “Somewhat surprisingly, the results showed higher rates of academic dishonesty in live courses.” The authors suggest the social familiarity of students in a classroom setting may lessen their sense of moral obligation.

Choosing the right course takes time and careful research no matter how one intends to study. Learning styles, goals, and programs always vary, but students considering online courses must consider technical skills, ability to self-motivate, and other factors specific to the medium. Online course demos and trials can also be helpful.
Our platform is typically designed to be as user-friendly as possible: intuitive controls, clear instructions, and tutorials guide students through new tasks. However, students still need basic computer skills to access and navigate these programs. These skills include: using a keyboard and a mouse; running computer programs; using the Internet; sending and receiving email; using word processing programs; and using forums and other collaborative tools. Most online programs publish such requirements on their websites. If not, an admissions adviser can help.

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Description

This Course will teach students how to master Google Analytics; from the basics all the way through the most advanced features. Once complete, students will be masters at reporting, behavioral data, audience conversion and will have an extremely well-rounded knowledge base with this software.

Course Description:

Mastering Google Analytics: A Comprehensive Guide for Digital Success Google Analytics is more than just a tool; it’s the gateway to understanding digital success. Our course, designed for both beginners and advanced users, offers a journey through Google Analytics’ core features and cutting-edge techniques. From account setup to tracking codes, and from audience insights to conversion strategies, this course is your all-in-one guide to becoming a Google Analytics expert. Embrace the power of data analysis and learn how to transform numbers into actionable business strategies.

Course Benefits:

Navigating the Digital Landscape with Google Analytics Expertise In the digital era, mastering Google Analytics is crucial. Our course equips you with the skills to interpret behavioral data, enhance audience conversion, and leverage e-commerce analytics effectively. You’ll learn to dissect complex data, craft compelling reports, and make data-driven decisions. These skills are invaluable in a market where digital presence is synonymous with business success. Graduates of our course stand out in the job market, armed with a comprehensive understanding of web analytics and a certificate of completion to showcase their expertise.

Who Is The Course For:

A Tailored Learning Experience for Aspiring Analytics Professionals Whether you’re starting from scratch or aiming to enhance your existing analytics skills, this course is tailored for you. It’s perfect for digital marketers, e-commerce specialists, data analysts, and anyone eager to delve into the world of Google Analytics. With no prior experience required, our course guides you from the basics to the advanced intricacies of Google Analytics. This journey ensures that upon completion, you are not just familiar with Google Analytics, but you are proficient in transforming digital data into tangible business growth.


Talk to a Career Coach!


Train & Earn with Guaranteed Career Coaching Success!

8 reviews for Google Analytics

  1. Sophie R

    Excellent course! It helped me understand how to set up and interpret Google Analytics reports, which I now use daily in my digital marketing role

  2. David L

    Great for beginners. I had no background in analytics, and now I feel confident using GA to monitor traffic sources, behavior flow, and goal conversions

  3. Amanda J

    The course was clear, well-paced, and full of actionable insights. Loved the walkthroughs on UTM tracking and custom dashboards

  4. Marcus T

    Good foundational course, though it could use a bit more detail on real-time analytics and segmentation. Still very useful overall

  5. Elena M

    This course helped me land my first freelance gig managing a client’s website analytics. Highly recommend for anyone starting out

  6. Brian K

    A fantastic introduction to Google Analytics. The course helped me understand not only what the metrics mean but how to use them to drive decisions

  7. Nina S

    Very helpful content, especially the sections on setting up goals and tracking e-commerce performance. I use what I learned almost daily

  8. Omar H

    Perfect for marketers, small business owners, and beginners. Clear language, strong examples, and a great mix of theory and practice

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