Description
You might have the best product or service in the world. But if no one knows it exists, you’ll never make any money out of your million dollar idea. That’s where marketing comes in.
Marketing is no longer as simple as putting up a billboard or buying ads in the phone book. Times have changed, which means your marketing strategy needs to keep up. This collection will help you and your team navigate the digital playing field that has come to define marketing. Its 10 short courses will explain both the importance and power of marketing for your business, and outline the fundamental steps to developing the most effective strategy.
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