New members: Get your first 7 days of ITTutorPro Premium for free! Join for free No credit card required.

Facebook-f Youtube Linkedin-in
IT Tutor Pro logo featuring a circular design with gears and text, representing IT education and tutoring services.
Request a Demo
IT Tutor PRO Inc

Google Analytics

Closed Caption

Certificate

Dedicated Tutors

72 Videos
5 Hours
75 Test Questions

Course Description

Google Analytics

The Google Analytics training program is designed to equip individuals and businesses with the knowledge and skills needed to effectively use Google Analytics to track, analyze, and optimize website performance. This program covers the fundamental concepts of web analytics, from setting up a Google Analytics account to interpreting data and creating reports. Participants will learn how to leverage Google Analytics to gain insights into website traffic, user behavior, and conversion metrics. Ideal for digital marketers, business owners, and analysts, this training provides practical tools and techniques to make data-driven decisions and improve online marketing strategies.

Key Features:

  • Introduction to Google Analytics: The program starts with an overview of Google Analytics, including its features, benefits, and how it fits into a broader digital marketing strategy.
  • Account Setup and Configuration: Participants learn how to set up a Google Analytics account, create properties and views, and configure account settings to align with business goals.
  • Tracking and Implementation: The program covers how to implement Google Analytics tracking on websites and mobile apps, including adding tracking codes, using Google Tag Manager, and setting up event tracking.
  • Understanding Metrics and Dimensions: Training includes a detailed explanation of key metrics and dimensions used in Google Analytics, such as sessions, users, pageviews, bounce rate, and conversion rate. Participants learn how to interpret these metrics to gain actionable insights.
  • Analyzing Audience Reports: Participants learn how to analyze audience reports to understand who their visitors are, including demographics, interests, geographic locations, and behaviors.
  • Behavior Analysis: The program teaches how to analyze behavior reports to understand how visitors interact with a website, including pageviews, landing pages, exit pages, and site search behavior.
  • Acquisition Analysis: Participants learn how to analyze acquisition reports to identify where traffic is coming from, including organic search, paid search, social media, direct traffic, and referral sources.
  • Conversion Tracking: The program covers how to set up and track goals and e-commerce transactions to measure conversions and understand how well a website is achieving its objectives.
  • Custom Reports and Dashboards: Participants learn how to create custom reports and dashboards tailored to specific business needs, enabling them to quickly access the most relevant data.
  • Advanced Segments: Training includes how to use advanced segments to isolate and analyze specific subsets of data, providing deeper insights into user behavior and marketing performance.

This Google Analytics training program is ideal for digital marketers, web analysts, business owners, and anyone interested in leveraging web analytics to improve online performance. By completing this training, participants will be equipped with the knowledge and skills to make data-driven decisions, optimize website performance, and achieve their digital marketing goals.


Talk to a Career Coach!


Train & Earn with Guaranteed Career Coaching Success!

Proudly Display Your Achievement

Upon completion of your training, you’ll receive a personalized certificate of completion to help validate to others your new skills.

WhatsApp Image 2025-01-31 at 5.18.33 AM

Step-by-Step Courses List

Chapter One:

Module 1: Introduction to Google Analytics

  1. Intro Definitions-Part 1
  2. Intro Definitions-Part 2
  3. How Google Analytics Works
Chapter Two:

Module 2: Fundamentals of Google Analytics

  1. Build Analytics Infrastructure
  2. Setting Up Conversion Data
  3. Setting Up E-Commerce And Goal Tracking
  4. Cross Domain Tracking
  5. Input New Users
  6. Examine Data Points
Chapter Three:

Module 3: Basics of Google Anayltics

  1. Basic Features
  2. Dashboard
  3. Shortcuts
  4. Adding A Dashboard
  5. Sharing Reports
  6. Alerts
  7. Realtime Analytics
  8. Standard Reports
  9. Views
Chapter Four:

Module 4: Reports in Google Analytics

  1. Acquisitions Intro
  2. All Traffic Acquisitions
  3. Acquisitions Overview
  4. Acquisitions Channels
  5. All Referrals
  6. Campaign
  7. Keywords
  8. Social
  9. Webmaster Tools
Chapter Five:

Module 5: Behavioral Reports

  1. Behavioral Reports Intro
  2. Dimensions
  3. Content Drilldown
  4. Landing Pages
  5. Exit Pages
  6. Event Flow Report
  7. Working With Events
  8. Site Search Report-Part 1
  9. Site Search Report-Part 2
  10. Site Search Report-Part 3
  11. Site Search Report-Part 4
  12. Behavior Flow Report
  13. Site Speed
  14. Using Site Speed Search
  15. Page Timings
  16. Speed Suggestions
  17. User Timing Adsense
  18. Experiments
  19. Inpage Analytics
Chapter Six:

Module 6: Audience

  1. Audience Reports
  2. Location Report
  3. Language
  4. Behavior
  5. Frequency Recency
  6. Engagement Report
  7. Technology Reports
  8. Mobile Reporting
  9. Demographic Report
  10. Interests
  11. Visitor Flow Chart
Chapter Seven:

Module 7: Conversions

  1. Intro To Module 7
  2. Funnel Visualization
  3. Goal Flow Report
  4. Reverse Goal Path
  5. Goal URLs
  6. E-commerce Reports
  7. Product Performance Reports
  8. Transactions Report
  9. Time To Purchase Report
  10. Multi-Channels Funnels Report
  11. Assisted Conversion Report
  12. Top Conversion Paths Report
  13. Time Log And Path Length Report
  14. Attribution Report And Model Comparison Tool
  15. Conclusion

$30

course Syllabus

Share on:

  • Vast selection of courses & Access
  • Unlimited access from all devices
  • Learn from industry expert instructors
  • Monitor progress report
  • Course completion certificates
  • Blended Learning with Virtual Classes
  • Access to new courses every quarter
  • 100% satisfaction guarantee

You Will Get Certification After Completion of This Course.

Frequently Asked Questions

Instructional methods, course requirements, and learning technologies can vary significantly from one online program to the next, but the vast bulk of them use a learning management system (LMS) to deliver lectures and materials, monitor student progress, assess comprehension, and accept student work. LMS providers design these platforms to accommodate a multitude of instructor needs and preferences.

Online education may seem relatively new, but years of research suggests it can be just as effective as traditional coursework, and often more so. According to a U.S. Department of Education analysis of more than 1,000 learning studies, online students tend to outperform classroom-based students across most disciplines and demographics. Another major review published the same year found that online students had the advantage 70 percent of the time, a gap authors projected would only widen as programs and technologies evolve.

All new learning innovations are met with some degree of scrutiny, but skepticism subsides as methods become more mainstream. Such is the case for online learning. Studies indicate employers who are familiar with online degrees tend to view them more favorably, and more employers are acquainted with them than ever before. The majority of colleges now offer online degrees, including most public, not-for-profit, and Ivy League universities. Online learning is also increasingly prevalent in the workplace as more companies invest in web-based employee training and development programs.

The concern that online students cheat more than traditional students is perhaps misplaced. When researchers at Marshall University conducted a study to measure the prevalence of cheating in online and classroom-based courses, they concluded, “Somewhat surprisingly, the results showed higher rates of academic dishonesty in live courses.” The authors suggest the social familiarity of students in a classroom setting may lessen their sense of moral obligation.

Choosing the right course takes time and careful research no matter how one intends to study. Learning styles, goals, and programs always vary, but students considering online courses must consider technical skills, ability to self-motivate, and other factors specific to the medium. Online course demos and trials can also be helpful.
Our platform is typically designed to be as user-friendly as possible: intuitive controls, clear instructions, and tutorials guide students through new tasks. However, students still need basic computer skills to access and navigate these programs. These skills include: using a keyboard and a mouse; running computer programs; using the Internet; sending and receiving email; using word processing programs; and using forums and other collaborative tools. Most online programs publish such requirements on their websites. If not, an admissions adviser can help.

Related Products

Related products

Microsoft 70-486: Developing ASP.NET MVC Web Applications
$100
Application architecture Security Implementation

Microsoft 70-486: Developing ASP.NET MVC Web Applications

This course is for developers that are ready to start building enterprise web applications and would like to take the Microsoft 70-486: Developing ASP.NET MVC Web Applications certification exam. Taking this course will provide you with training in web development, C Sharp, HTML and CSS, SQL Server, JavaScript, Object Based JavaScript, Model View and Controller, and jQuery. It helps in focusing on the activities of coding that can help in enhancing performance and scales of the web applications. The students will be introduced to ASP.NET MVC and will learn how to compare the applications with Web Forms. This will assist the learners with various tools and technologies. What You Will Learn: ASP.NET MVC Framework:Develop web applications using the MVC design pattern. Application Architecture:Implement application architecture with separation of concerns and dependency injection. User Interface Development:Create dynamic pages with Razor view engine, HTML, CSS, and JavaScript. Routing and URL Mapping:Configure and manage routes for URL patterns and navigation. Controllers and Actions:Develop controllers and actions for handling requests and responses. Data Access:Use Entity Framework and LINQ for data access and CRUD operations. Security:Implement authentication and authorization with ASP.NET Identity. State Management:Manage state with session, cookies, and query strings. Client-Side Development:Integrate jQuery and AngularJS, and use AJAX for data updates. Web API Development:Develop RESTful services with ASP.NET Web API. Error Handling and Logging:Implement error handling and logging. Performance Optimization:Optimize performance with caching, bundling, and minification. Deployment:Deploy applications to IIS and Azure. Professional Certification:Gain expertise in ASP.NET MVC web development. Talk to a Career Coach! Train & Earn with Guaranteed Career Coaching Success!
Buy Now
0.0

-

Description

Google Analytics

The Google Analytics training program is designed to equip individuals and businesses with the knowledge and skills needed to effectively use Google Analytics to track, analyze, and optimize website performance. This program covers the fundamental concepts of web analytics, from setting up a Google Analytics account to interpreting data and creating reports. Participants will learn how to leverage Google Analytics to gain insights into website traffic, user behavior, and conversion metrics. Ideal for digital marketers, business owners, and analysts, this training provides practical tools and techniques to make data-driven decisions and improve online marketing strategies.

Key Features:

  • Introduction to Google Analytics: The program starts with an overview of Google Analytics, including its features, benefits, and how it fits into a broader digital marketing strategy.
  • Account Setup and Configuration: Participants learn how to set up a Google Analytics account, create properties and views, and configure account settings to align with business goals.
  • Tracking and Implementation: The program covers how to implement Google Analytics tracking on websites and mobile apps, including adding tracking codes, using Google Tag Manager, and setting up event tracking.
  • Understanding Metrics and Dimensions: Training includes a detailed explanation of key metrics and dimensions used in Google Analytics, such as sessions, users, pageviews, bounce rate, and conversion rate. Participants learn how to interpret these metrics to gain actionable insights.
  • Analyzing Audience Reports: Participants learn how to analyze audience reports to understand who their visitors are, including demographics, interests, geographic locations, and behaviors.
  • Behavior Analysis: The program teaches how to analyze behavior reports to understand how visitors interact with a website, including pageviews, landing pages, exit pages, and site search behavior.
  • Acquisition Analysis: Participants learn how to analyze acquisition reports to identify where traffic is coming from, including organic search, paid search, social media, direct traffic, and referral sources.
  • Conversion Tracking: The program covers how to set up and track goals and e-commerce transactions to measure conversions and understand how well a website is achieving its objectives.
  • Custom Reports and Dashboards: Participants learn how to create custom reports and dashboards tailored to specific business needs, enabling them to quickly access the most relevant data.
  • Advanced Segments: Training includes how to use advanced segments to isolate and analyze specific subsets of data, providing deeper insights into user behavior and marketing performance.

This Google Analytics training program is ideal for digital marketers, web analysts, business owners, and anyone interested in leveraging web analytics to improve online performance. By completing this training, participants will be equipped with the knowledge and skills to make data-driven decisions, optimize website performance, and achieve their digital marketing goals.


Talk to a Career Coach!


Train & Earn with Guaranteed Career Coaching Success!

Reviews

There are no reviews yet.

Be the first to review “Google Analytics”

Your email address will not be published. Required fields are marked *

Want Us to Email you About Special Offers & Updates?

QUICK LINKS

OFFICE HOURS

  • Mon-Fri: 8:00 am-5:00 pm EST

Email

Schedule a call

US OFFICES

  • IT Tutor PRO, Inc 10 Burlington Mall Road Suite 301 Burlington, MA 01803
App Store badge indicating availability of mobile applications for download on iOS devices, featuring a smartphone icon.
Google Play Store badge for Android app download, featuring the iconic green triangle logo and text indicating availability on Google Play.

PAY NOW

Logos of various payment methods including Visa, MasterCard, Discover, American Express, and PayPal for online transactions.

TERMS & CONDITIONS

IT Tutor Pro logo featuring gears and a blue accent, representing technology and education in IT tutoring services.
Facebook Youtube Linkedin

2014-2024 © Copyright – IT Tutor PRO, Inc